About Lifeline
A market leader in medical rehabilitation β since 1991.
More than 150 employees, 25 sales offices across 7 countries β Lifeline operates an extensive Asia-Pacific sales and distribution network covering government and private hospitals, day surgery centres, specialist and primary care clinics, laboratories, and nursing homes.
Who we are
Built around the patient. Built for the long haul.
Lifeline Corporation Pte Ltd was founded in Singapore in 1991, supplying quality healthcare products at affordable prices coupled with responsive service. Over three decades on, that founding promise still shapes every decision we make.
We work across three divisions. Rehabilitation remains our core business β supplying hospital-grade equipment to the institutions that depend on it. Retail brings mobility and assistive products directly to individuals and families. Emergency & Rescue Technologies equips organisations to keep people safe in the moments that matter most.
Today, the Lifeline Group has direct presence across Singapore, Malaysia, Australia, and the Philippines β supplemented by a marketing and distribution network covering Indonesia, Thailand, and Vietnam.
"Nothing keeps Lifeline at its very best more than our focus on people β their happiness, their health, and our motto to help them live a fuller life."
Lifeline profile
Quality, certified β and partner to government.
Lifeline was the first medical equipment distribution company in Singapore awarded the Good Distribution Practice for Medical Devices in Singapore (GDPMDS) certification, in October 2008. We achieved ISO 9001 in 1997. We work in partnership with the Singapore Government's Agency for Integrated Care to support the disbursement of mobility aids to the elderly via the Senior Mobility Fund (SMF) and other enabling funds.
Our people
The Lifeline family.
A team that's stayed remarkably stable for decades β clinical specialists, technicians, sales and operations who care that the right equipment ends up in the right hands. Pictured here at the iconic Toa Payoh Dragon Playground, just steps from our 82,000 sq ft headquarters.
Timeline
Three decades of healthcare focus.
From a single Singapore office in 1991 to a four-country group today β every milestone has been about getting closer to the patients and clinicians we serve.
Established Singapore
Lifeline Corporation Pte Ltd founded in Singapore β supplying quality healthcare products at affordable prices, coupled with responsive service.
Expanded into Malaysia
Operations expanded into Malaysia under Lifeline Innovators Sdn Bhd.
ISO 9001 Award
Awarded the prestigious ISO 9001 certification for quality management.
Ipoh Branch (MY)
Branch opened in Ipoh, Malaysia.
Subang Jaya Showroom (MY)
New showroom opened in Subang Jaya, Malaysia.
Penang Branch (MY)
Branch opened in Penang, Malaysia.
GDPMDS Certified
First medical equipment distribution company in Singapore awarded the Good Distribution Practice for Medical Devices in Singapore (GDPMDS) certification.
Johor Bahru Branch (MY)
Branch opened in Johor Bahru, Malaysia.
Wisma Lifeline KL
Wisma Lifeline opened as Malaysia headquarters in Kuala Lumpur, alongside a new branch in Sabah.
Malacca Branch (MY)
Branch opened in Malacca, Malaysia.
New MY Showrooms
New showrooms opened in Malacca and Subang Square, Malaysia.
Australia Established
Lifeline Corporation Pty Ltd established in Perth, Western Australia.
Philippines Established
Lifeline Distribution and Merchandising Philippine Inc established in Manila.
Lifeline Group
One group, four countries.
Singapore (HQ)
- Lifeline Holdings Pte Ltd
- Lifeline Wellness Pte Ltd
- Lifeline Corporation Pte Ltd
Malaysia
- Lifeline Innovators Sdn Bhd
- Lifeline Logistic Hub (Johor)
Australia
- Lifeline Corporation Pty Ltd (Perth)
Philippines
- Lifeline Distribution and Merchandising Philippine Inc (Manila)
Supplemented by a marketing and distribution network covering Indonesia, Thailand, and Vietnam.
What guides us
Four principles, every day.
Quality first
GDPMDS-certified since 2008 (first in Singapore) and ISO 9001-certified since 1997. Our distribution centres in Singapore and Malaysia both operate to the same standard.
Government-aligned
A long-standing partner of the Singapore Government's Agency for Integrated Care (AIC) β supporting the Senior Mobility Fund (SMF) and other enabling funds for the elderly.
Own logistics
We maintain our own fleet of vehicles and warehouses across Singapore and Malaysia, managed by SAP β for efficient handling and on-time delivery of every order.
R&D partnership
We work directly with our suppliers on product ideas and feedback β driving better, next-generation products. Routine factory visits keep us close to the people who build the equipment we sell.